A new era in hospitality

A New Era in Hospitality

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 The Yüga Collection’s mission is to cultivate meaningful, uplifting experiences, personalized service, and authentic local connections through their portfolio of independent hotel, restaurant and lifestyle brands. The boutique hospitality company specializes in concepting, designing, developing, and managing unique full-service and select-service properties in vital small cities and vibrant neighborhoods across the United States.

 
 

The word Yüga is derived from a Sanskrit word for a distinct period of time—an era or epoch.

The Yüga Collection represents a new era in boutique hospitality—one that is focused on making thoughtful choices in design, food & beverage, operations, and technology, to create a grounded sense of wellbeing and warmth, for guests and associates alike.

 
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 Our History

With more than forty years of experience developing and operating franchised hotel brands at parent company Auro Hotels, the Yüga management team now brings proven operational expertise and robust infrastructure to independent lifestyle brands.